Shanghai as an International Association of promotion city main palladium Stud Earrings, palladium jewelry consumption potential is gradually released.According to the Association designated retail mall jewelry, Hushang town Bao jewelry, UNITA Kyrgyzstan Shanghai branch and jewellery Gallery, reflect, the first half of this year, the shop palladium jewelry sales generally upward trend.
Whether in the high-end consumer groups from Nanjing West Road, fashion love Huaihailu Road, Shanghai residents and tourists go sightseeing in Nanjing Road Pedestrian Street and Yu Garden business district, or in the working-class consumer shopping North Sichuan Road, residents of agglomeration of Pudong Chang in the road, as well as farmers consumption popular suburb of Green Town, palladium jewelry consumers are more and more.
Various retailers to provide specific data corroboration of the palladium jewelry is rising.Wherein, Chenghuang jewelry confluence of palladium jewelry sales in the 2 quarter of this year, compared with the 1 quarter growth 15.
26%.In February and May respectively have a golden week flourishing city, but in May the palladium jewellery sales 20.16% higher than February.Bao jewelry company is the largest earlier operating palladium jewelry retail businesses, international Palladium after association holds water, the company has been designated as the first batch of Hushang retailers.
In the company in Shanghai urban and suburban area has a total of 7 stores, a sale of palladium jewelry.According to introduction, the first half of this year, the average monthly Zhongbao company palladium jewelry sales, last month has level rose 2 into above.
UNITA Kyrgyzstan jewelry Shanghai branch Huaihai Road in the layout of retail outlets has more than half a year, the palladium, platinum, gold, diamonds, jewelry inlaid, best selling to a number of palladium.
Although the palladium decorated counter accounted for only 1/5, but sales are ranked first, occupy 1/4 strong.Nanjing West Road is located in the Westgate Plaza Hong Kong enterprises jewellery Gallery in March of this year before joining the ranks of the palladium and palladium jewelry, its sales beyond all expectations.
Since 4 months, palladium jewelry sales increased month by month, industry was seen as the off-season in June, than the golden week flourishing city grew 18% May.The designated retailers agree, the citizens of Shanghai palladium jewelry consumption potential is released, and consumer awareness and continuously improve relevant for palladium.
Chenghuang jewelry and Bao jewelry in palladium Association before the establishment of operating over palladium jewelry.They say, with palladium Association, palladium jewelry promotion strength to increase, many people are watching the ad, awareness of the palladium only to consumption.
Retailers think, cognition is the basis, recognition is the key.Shanghai all levels of consumers, in cognitive palladium is the expensive rare metals and has certain traits based on, for jewelry manufacturers to develop marketing has gradually recognized the palladium jewelry.
Palladium price advantage is to promote sales rise one big factor.In the city, all designated Retailers Association of unity by G sales palladium decorated, each gram price 198 yuan, every other day fee, fee standards of different varieties of different, but the store labor cost is the same.
Visible, the largest palladium jewellery market fairly standardized.The citizens of Shanghai palladium consumption potential release, incentive retailer operating palladium decorated enthusiasm.Jewelry gallery to the best position set up shop, palladium jewellery counters, and counter number is half of the golden cabinet.
According to the jewellery Gallery reflected, some luxurious exaggeration type palladium decorated, market is also very good.In the company already decided, since the middle of August, the palladium jewelry marketing by the dealers to self.
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